Project
More bookings via Meta
Client
Services
UGC Campaigns
Creative Strategy
Short-form Content
Performance Marketing
Content Production
Year
2026
The Challenges
From Standby Account to Growth Driver
Before the collaboration, the Meta Ads account of Ahorn Hotels & Resorts ran almost without any strategy, scaling, or measurable return. The challenge was to build a profitable booking channel that reliably generates revenue not only during the peak season but also during the traditionally weak off-season.
our approach
Performance marketing with a clear strategy and relevant content
We restructured the account, developed seasonal campaign logics, and produced target-group-specific creatives. Through data-driven optimization, continuous content production, and performance-based budget management, Meta became a scalable booking channel for all hotel locations.
the result
43% more revenue with significantly higher efficiency
Since the takeover by WLO, performance has been growing year after year. In 2026 alone, revenue generated via Meta Ads rose by 43%, while the cost per booking fell by 18%. Particularly impressive: during the off-season, the hotels achieved 45% more revenue with 9% less advertising budget.
+43%
More bookings
-18%
Lower cost per booking
+45%
More revenue in the off-season
